Founded by Amy, a passionate foodie and recent Ph.D. graduate in food science, Banzo Brands strives to educate on food inclusion while creating allergen-free snack options that are good for the planet and the customer.
SERVICES
Brand Identity
Product Identity
Photography
Art Direction
Product Design
Print Design
Shopify E-Commerce Website Design & Development
Amy came to Colorway with a product logo but no branding. At the time, her company name was Banzo Butter, which was also the name of her product. However, after her first product’s huge success and deciding to launch a new product, Banzo Drizzle, she realized she needed an umbrella brand, Banzo Brands. We worked together to create several variations of the Banzo Brands logo, and also updated the Banzo Butter logo. From there, we designed the Banzo Drizzle logo.
Before the rebrand, we worked together on label and tamper seal designs for the launch of her first product, Banzo Butter. Now that the Banzo Brands identity is complete, new labels are in the works for Banzo Butter and Banzo Drizzle.
The newest product is Banzo Drizzle, which will be a squeezable dessert topping. With the new product, we decided to use the opportunity to refresh the Banzo Butter logo and packaging. Though the designs are similar, the revised product labels utilize the new brand font, product logo, and of course, the new Banzo Brands logo.
Working with Morgan has been such a relief. I had a really hard time envisioning our branding before we got Morgan involved. She created a website, company branding, and our product branding, all of which we adore and get compliments on all the time. We highly suggest working with Morgan due to her creativity, flexibility, and overall talent.
Amy A. | Banzo Brands
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